At the core of my work lies a simple truth: to drive meaningful progress in the world we must blend cutting-edge innovation with ethics that benefit all of humanity. My mission is to create solutions that are not only advanced but also responsibly shaped for a better future.
She/Her/Hers
Generative AI Developer | NLP Developer
Product Engineer | CX & Fintech Expert
Ex-FTSE 100 St James’ Place, Former Co-Founder Of Award-Winning Wealth Management and an award-winning product engineer, consultant and AI developer.
Ex-FTSE100 St James’ Place, Former Co-Founder Of Award-Winning Wealth Management and an award-winning product engineer, consultant and AI developer.
Ashlea is a pioneering leader in technology, with over 15 years of experience spanning business operations, marketing, and design, with recent focus on sustainability, finance, and AI.
Recognised as a finalist for the 2023 Great British Businesswoman Award In Technology and listed among 2022’s TechRound’s Top Influential Women in Startups & Tech, Ashlea has also earned accolades like the being named on Fintech Powerlist for technology, Best Product Engineer Award in 2021 and the Social Impact Product Award in 2020.
Ashlea’s expertise is further highlighted by her role as Co-Founder of INATIGO, an award-winning Innovation company specialising in AI and Generative AI products. INATIGO has been lauded for its innovative approach, earning recognitions such as the FCA’s AI Spotlighted Company, and named on the WealthTech100. As a Co-Founder of Finley AI (INATIGO’s flagship product), Ashlea’s instrumental in co-developing the UK’s first large language model for personal finance.
Previously, as Co-Founder and Co-Managing Director of City Wharf Private Wealth, Ashlea’s co-leadership helped to transform the UK’s wealth management landscape, earning the 2021 Europe’s Most Innovative Wealth Management Model Award by Wealthbriefing Awards. Her transition from wealth management to consulting for private equity and large investment firms with Consult Venture Partners marks a new chapter in her illustrious career, leveraging her extensive knowledge in fintech, AI, and wealth management.
Ashlea’s diverse skill set, including being a conversational Generative AI and CX expert, Google Developer, IBM Watson Developer, and certified Digital Marketer along with her recognition as a certified carbon literacy specialist, positions her as a knowledgeable consultant in both technology, ESG and business innovation.
In a world where it’s easier to follow the crowd, I choose to chart my own path. By thinking differently, I create innovative solutions in technology and finance, and empower others to do the same. Together, we can break barriers and turn bold ideas into impactful realities for all.
My mission is to develop technology that drives meaningful change to the world while supporting people to unlock their full potential. Through innovation and storytelling, I aim to inspire others to embrace technology, break through barriers, and realise that success is within their reach. Together, we can transform possibilities into realities.
Industry Recognition: Wealth Briefing ‘European’s Most Innovative Use Of AI’ Award
An award-winning AI-powered digital assistant and platform built for wealth management. Providing firms with an automated 24/7 digital customer service via human-like conversations.
Industry Recognition: FCA AI Spotlighted Company and Named on WealthTech100 list
A domain-specific financial AI agent API. Making it easier for financial firms to embed financial generative AI capabilities within their products and services. Part of the FCA Advice Unit.
Collaboration: Partnered with US Gov Initiative – Small Business Digital Alliance
A global all-in-one in business platform and business copilot. Helping entrepreneurs to start, learn, fund and grow their businesses x10 faster with cutting-edge generative AI.
